Best Vercel Web Analytics alternatives (2026)
Vercel Web Analytics scores 74/100 in Analytics & monitoring. Here are 13 alternatives ranked by the same evidence-based score, with pricing and free tiers side by side. Rankings are never for sale.
| Tool | Score | Free tier | Open source | Pricing |
|---|---|---|---|---|
| Vercel Web Analytics (current pick) | 74 | Yes, on Vercel's Hobby plan: 50,000 events/mo with a 1-month reporting window; no custom events, and collection pauses once you hit the limit | No | Hobby: 50,000 events/mo included free (1-month reporting window; collection pauses at the limit). Pro: $0.03 per 1,000 events (counts against the Pro usage credit), 12-month window, custom events. Web Analytics Plus add-on $10/mo per team (24-month window, UTM parameters, 8 properties per custom event). Enterprise custom |
| PostHog | 91 | Yes: generous free tier that resets monthly (1M events, 5K replays, 1M flag requests, 100K exceptions); no credit card required on Free | Yes | Free forever with monthly allowances (1M analytics events, 5K session replays, 1M feature-flag requests, 100K error exceptions, and more); pay-as-you-go above free limits; platform packages for SSO/audit logs |
| Sentry | 84 | Yes: Developer plan free forever for 1 user — error monitoring and tracing, email alerts, 10 custom dashboards, MCP access | No | Developer free (1 user); Team from $26/mo annual with default prepaid data; Business from $80/mo annual; Enterprise custom. Included quotas vary by plan (e.g. 50K errors, 5M spans on calculator defaults) |
| Umami | 84 | Yes: Umami Cloud Hobby is free forever for 100K events/mo on 1 website with 6-month retention; self-hosting the MIT-licensed app is free | Yes | Cloud: Hobby $0 (100K events/mo, 1 website, 6-month retention); Pro $20/mo (1M events, then $0.00003/event, up to 20 websites, 10 members, 2-year retention, API + MCP access); Business $200/mo (10M events, unlimited sites, 5-year retention, 5,000 session replays, heatmaps); Enterprise custom. Self-host free (MIT) |
| Better Stack | 81 | Yes: free for personal projects — 10 monitors & heartbeats, 1 status page, Slack & email alerts, 100K exceptions/mo, 5K session replays, 3 GB logs/traces (3-day retention), 30 GB metrics | No | Free for personal projects; Responder seat $34/mo ($29/mo yearly) for Uptime + Telemetry; telemetry Nano bundle from ~$25–45/mo by region; extra monitors, status-page add-ons and AI SRE token usage billed separately |
| Plausible | 79 | No forever-free cloud tier; 30-day free trial (no credit card). Self-host the AGPL open-source edition for free | Yes | Cloud: Starter from $9/mo (10k pageviews), Growth from $14/mo, Business from $19/mo; scales with volume (e.g. 100k pageviews: $19/$29/$39). 30-day free trial, no credit card. Self-host open source for free |
| OpenPanel | 78 | No free cloud plan (30-day free trial); self-hosting is free with unlimited events | Yes | Cloud priced by events/month, everything else unlimited: 5K $2.50/mo, 10K $5, 100K $20, 250K $30, 500K $50, 1M $90, 2.5M $180, 5M $250, 10M $350 ... 50M $900; yearly = 2 months free; 30-day free trial, no card. Self-host free (AGPL-3.0) with unlimited events |
| openstatus | 77 | Yes: 1 monitor, 1 status page with 3 components, 10-minute minimum check interval | Yes | Free Hobby plan; Starter $30/mo, Pro $100/mo, Scale $500/mo (annual billing gets 2 months free); add-ons like white label and SSO cost extra; 14-day Starter trial without a card |
| Rybbit | 77 | No free cloud plan (7-day free trial); self-hosting is free under AGPL-3.0 | Yes | Cloud by monthly pageviews (100K to 20M+): Standard from $13/mo billed annually (up to 5 websites, 3 team members, 3-year retention); Pro from $26/mo billed annually (unlimited sites and members, session replays, 5-year retention, priority support); Enterprise custom. Annual billing = 4 months free; 7-day free trial. Self-host free (AGPL-3.0) |
| Cloudflare Web Analytics | 75 | Yes, fully free: unlimited sites proxied through Cloudflare or up to 10 non-proxied sites, six months of history; no custom events or UTM tracking | No | Free on all Cloudflare plans, with no event or pageview limit stated. Up to 10 sites that aren't proxied through Cloudflare; no site limit for proxied sites. Traffic rules: 0 on Free, 5 on Pro, 20 on Business, 100 on Enterprise (paid Cloudflare plans) |
| OpenReplay | 75 | Yes: the open-source edition is free to self-host (you pay for your own servers) | Yes | Open-Source self-hosted: free; Dedicated from $199/mo (billed hourly) with a 7-day trial without a card; Serverless usage-based; Enterprise custom |
| Google Analytics 4 | 73 | Yes: the standard Google Analytics 4 property is free of charge | No | Free. Analytics 360 (enterprise) is sold through Google's sales team at custom pricing |
| Fathom Analytics | 69 | No free plan; 7-day free trial with a card required | No | Priced by monthly pageviews across all sites, same features on every plan: $15/mo (100K pageviews), $25/mo (200K), $45/mo (500K), $60/mo (1M), up to $470/mo (25M); custom above that. 50 sites included; yearly billing gets 2 months free. 7-day free trial (card required) |
| Simple Analytics | 68 | Yes: free for hobby sites with 1 user, 5 websites and 1 month of history; a Simple Analytics badge is required | No | Free plan for hobby sites (1 user, 5 websites, 1-month history, badge required). Self-serve paid from $20/mo at 100K pageviews (scales with pageviews up to 2.5M; +$20/mo per extra user; annual billing gets 2 months free), 14-day free trial. Enterprise custom pricing |
Why switch from Vercel Web Analytics?
The fastest analytics to turn on if you already host on Vercel: one toggle plus one package. Locked to Vercel hosting, short history and no custom events on the free plan, and data lives only in Vercel, so it scores low on ownership.
The alternatives in detail
Best for: Vibe-coded SaaS that wants product analytics, replay and flags without stitching three vendors
Best for: Shipped apps that need production error tracking and performance tracing before users report bugs
Best for: Indie sites and vibe-coded SaaS that want free, GDPR-friendly web analytics they can self-host later
Best for: Indie and small teams that need uptime checks, status pages and light observability after deploy
Best for: Marketing sites and indie SaaS that want GDPR-friendly page analytics without a cookie banner
Best for: Indie SaaS and vibe-coded apps that want product analytics (funnels, retention, profiles) without Mixpanel prices
Best for: Builders who just shipped an app and want uptime checks plus a public status page without a big monitoring bill
Best for: Sites and vibe-coded apps that want GA-level insight (replays, funnels, vitals) with no cookie banner
Best for: Sites on Cloudflare Pages, or anyone who wants free, unlimited traffic stats and Core Web Vitals without a cookie banner
Best for: Teams that want to watch how users actually use their AI-built app while keeping session data on their own servers
Best for: Apps that run Google Ads or need Search Console and BigQuery integration, and don't mind a consent banner
Best for: Founders and agencies who want calm, privacy-friendly stats for many sites and are happy to pay from day one
Best for: EU-focused hobby and small business sites that want a free, compliant traffic dashboard